Introduction

Our Project: 
The Goal of our project was to create a blog that successfully allows us to be a consistent presence among search optimization engines.  Through the use of Key words, Social Media and Visual Content we will strive to make our blog presentable and relative enough to be among the top of search engines. 

Jeffrey Reyes : linkedin.com/in/jeffrey-reyes
2nd Year Marketing Program at Sheridan College (HMC Campus).The brands that I have decided to analyze and compare are Toblerone and Ferrero Rocher. In these 2 brands i will try to determine how they utilize their websites and how much is effects their SEO. 
Ferrero Rocher:http://ferrerorocher.ca/
Toblerone:http://us.toblerone.com/

Preetheev Visvakumar : linkedin.com/in/preetheev-visvakumar 
2nd year Marketing Program @ Sheridan College (HMC Campus). These two brands being compared to the chocolate Industry as a whole are Lindt Chocolate and Kinder Chocolate. Through the comparison, we are able to identify the difference in each brand and the SEO of each website. Through the breakdown of this project, we are able to identify the strength and weakness of each site. 
Kinder Chocolate: www.kinder.me.ca
Lindt Chocolate: www.lindt.ca 
Deewakar Miglani :https://www.linkedin.com/in/deewakar-miglani-6079b3136/
I am in 4th semester of business marketing program in Sheridan. I have chosen hershey's and galaxy chocolate as my 2 brands to compare.


I am enrolled in business general in Sheridan.In this blog i will discuss about the two different chocolates i.e Nestle and Cadbury Dairy milk and where each stands as comparative to each other.





Comments

Post a Comment

Popular posts from this blog

Galaxy vs Hershey's

Title:   Chocolate Bars Written by:   Deewakar Miglani Hershey’s vs galaxy . Which Brand Optimizes Better? Introduction Include an Introduction that explains why SEO is an important consideration for marketers …………………………..   . SEO Audit Galaxy Hershey’s Screen Captures of both Brand’s home pages: 1.     URL: http://www.galaxychocolate.co.uk/ https://www.thehersheycompany.com/en_ca 2.     Page Title Galaxy® Choose Pleasure™ The Sweet Life 3.     Meta Description No description available Based in Hershey, PA, The Hershey Company produces chocolates and candies 4.     Meta Keywords : No keyword No keyword Found 5.     Quality of written conten...
Read more

Ferrero Rocher vs Toblerone

Chocolate Branded Companies – An SEO analysis comparison Written by: Jeffrey Reyes Ferrero Rocher vs Toblerone.Who’s SEO is Better? Introduction Include an Introduction that explains why SEO is an important consideration for marketers …………………………..   . SEO Audit Brand A Brand B Screen Captures of both Brand’s home pages: 1.     URL: http://www.ferrero.ca/our-brands/ferrero-rocher/a-roasted-hazelnut http://us.toblerone.com/ 2.     Page Title Ferrero Rocher* Toblerone* 3.     Meta Description “Find beauty in the details and indulge in a moment of pure delight. At the center lies a perfectly roasted hazelnut, surrounded by a luscious, smooth fillinf and a delicate crisp…” No description 4.     ...
Read more

Nestle vs Cadbury Content Marketing

Content marketing idea for nestle  I am creating this campaign for nestle.  I would advertise Nestle is different chocolate through different social media channels. I would create contests for it and will name it “TELL INTERESTING STORY ABOUT NESTLE AND GET A CHANCE TO WIN THE PRIZES”. I would target children and adults 18 to 24 age group, as they are the one passionate about them. Moreover, they would also promote among their age group. I will launch my campaign in February as here comes the season when chocolates are mostly bought. I want my campaign to be successful so I will use different social media channels like Facebook and twitter. However I will prefer mainly twitter as people on nettle’s twitter page are less interested in its its activities thus to make twitter page more active I would tweet different contents to get more likes and subscribers. This campaign would attract the customers, as there will be different contest to win prizes and trips on every occ...
Read more